Gtmhub comes with following out-of-the-box insights for popular marketing automation provider MailChimp.

Insights
Activity
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Campaigns count
The total number of campaigns in MailChimp created in given time frame.
Engagement
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Total opens
Total number of opened emails for campaigns sent in a given time period. -
Total unique opens
Total number of unique email opens for campaigns sent in a given time period. -
Open rate
The percentage of recipients that have opened an email for campaigns sent in a given time period. -
Total clicks
Total number of clicks in emails for campaigns sent in a given time period. -
Total unique clicks
Total number of unique clicks in emails for campaigns sent in a given time period. -
Click rate
The percentage of people that have clicked on a link in an email for campaigns sent in a given time period. -
Total Unsubscribed
The total number of people that unsubscribed from lists after receiving campaigns in the given time period.
Delivery
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Emails sent
The total number of emails sent for campaigns sent in a given time period. -
Abuse reports
The total number of abuse reports received for campaigns sent in a given time period. -
Total bounces
The total number of bounced emails for campaigns sent in a given time period. -
Total hard bounces
The total number of hard bounced emails for campaigns sent in a given time period. -
Total soft bounces
The total number of soft bounced emails for campaigns sent in a given time period. -
Total syntax error bounces
The total number of bounces due to syntax error for campaigns sent in a given time period.